Sep
News

How TBD is supporting the UN’s social development goals

The UN’s alarm call demands a response from the business community. Telling these stories, says TBD Media Group, is a vital component of driving change Today, 21 September, marks the beginning of the UN’s 75th General Assembly in New York and online.   The Sustainable Development Goals (SDGs) covers 17 areas including climate action, education, gender…

Sep
News

Climate Leaders At The Core Of Driving Business Sustainability

Business leaders have already begun transforming operations in response to the climate crisis – and COVID-19 is not slowing down their efforts The earth’s resources are finite and businesses need to adopt a sustainable approach to using them. In TBD Media Group’s “50 Sustainability & Climate Leaders” campaign, we learn about the companies that are…

Why do businesses need story tellers
Aug
News

Why does your business need a storyteller?

Why are stories so important to businesses and why is important to tell them? In lockdown, our screens have become windows on a world that has shrunk. Businesses often tell their stories through their interaction with customers. Denied the usual opportunities, what’s happening to this relationship? Paolo Emilio Zanini is CEO at TBD Media Group. He told…

Jan
News

A tale of two behemoths

Amazon and Tesla’s financial fortunes differ quite considerably. But their success exemplifies the importance of one thing: a long-term vision. There are some names in business that transcend their industries to become by-words for something else: innovation, revolution, success. Social media was around before Facebook, but the whole concept of it is now epitomised by…

Sep
News

Ignore the noise, listen to the science

In the social media frenzy that followed Jonathan Franzen’s New Yorker article on climate change adaptation, climate scientists and researchers expressed their dismay at Franzen’s misrepresentation of the facts, from Leah Stokes to Andrew Winston, prominent experts in environmental science and sustainable business respectively. Unfortunately, as is recognisably the case with any internet storm these…